While I appreciate that the Marines stopped using lava monsters in their commercials long ago, they always tend to have the best ones. Here's the latest USMC commercial...and, as usual, no mention of benefits, jobs, or college, only being a part of something greater than yourself..."The Wall":
And here the Army talks about sports...or do they? "The Team":
And the Navy, after foundering on a Global Force for Good campaign, has also followed suit with "To get to you, they have to go through us...". Here is "The Shield":
So Air Force, it's been a year since the "Its what we do" commercial...what you got?!